Communication ETDs
Publication Date
7-1-2009
Abstract
The discourses of neoliberalism among journalists working for two Kannada newspapers were examined using critical discourse analysis. Seventeen journalists were interviewed with regard to their experiences pertaining to the changing role of Kannada newspapers, news values, and working conditions of journalists after 1991 when India liberalized its economy. The journalists responses were analyzed for themes to illuminate their understandings of the impact of economic liberalization on Kannada newspapers. The analysis of the responses demonstrated that while journalists from both the newspapers were acutely aware of the changes caused by neoliberal economic restructuring, they normalized such changes. Very rarely did they articulate oppositional discourses that challenged neoliberalism.
Language
English
Keywords
Neoliberalism, Kannada press, Indian media, Newspapers, Neoliberal discourse, Critical discourse analysis
Document Type
Thesis
Degree Name
Communication
Level of Degree
Masters
Department Name
Department of Communication and Journalism
First Committee Member (Chair)
Kandath, Krishna
Second Committee Member
Goldstein, Alyosha
Recommended Citation
Chandrashekar, Santhosh. "NEOLIBERALISM AND THE INDIAN VERNACULAR PRESS: A CRITICAL DISCOURSE ANALYSIS OF NEOLIBERAL DISCOURSES AMONG KANNADA JOURNALISTS." (2009). https://digitalrepository.unm.edu/cj_etds/89