Communication ETDs

Publication Date

Spring 5-25-2023

Abstract

In this thesis, the rise and fall of a popular Chinese celebrity, Kris Wu, provided the context to examine fans’ negotiation of parasocial and affective relationships in online interactions with the celebrity and other fans. On the basis of a thematic analysis of Chinese fans’ comments on social media before and after Wu’s arrest and conviction for rape and other sexual crimes in 2022, I highlight the fluidity of fans’ positive and negative parasocial interactions and emotional attachments to a celebrity. The analysis suggests how fans can prioritize their continued support and admiration for a celebrity above matters of morality and legality, and how, at times, a celebrity’s transgression can evoke feelings of betrayal and lead to the withdrawal of fan support. My research also shows how cultural values and societal norms--notably on gender and sexuality in this case--influence fans’ emotional responses to celebrities. Overall, I argue that this case demonstrates the complex and often fraught ways in which fans engage with issues of personal affect, power, and social justice in the context of their strong attachment to celebrities.

Language

English

Keywords

CELEBRITY, AFFECT THEORY, SOCIAL MEDIA, FANDOM, PARASOCIAL INTERACTIONS, THEMATIC ANALYSIS

Document Type

Thesis

Degree Name

Communication

Level of Degree

Masters

Department Name

Department of Communication and Journalism

First Committee Member (Chair)

Ilia Rodriguez Nazario

Second Committee Member

David Weiss

Third Committee Member

Michael Lechuga

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