BBER Publications
Document Type
Report
Publication Date
8-1976
Abstract
This report evaluates the operational efficiency, market potential, and long-range expansion capabilities of the NASA Industrial Applications Center (IAC) network. Prepared for NASA by the Bureau of Business and Economic Research at the University of New Mexico, the study utilizes empirical market data and a new product definition matrix to outline strategic resource allocation models that balance regional market penetration against nationwide geographic coverage on a fee-for-service basis.
Recommended Citation
Shinnick, William A., Study of Industrial Applications Centers: Final Report, University of New Mexico Bureau of Business and Economic Research, August 1976.