BBER Publications
Document Type
Report
Publication Date
6-30-1993
Abstract
This research report presents the findings of a 1993 regional household survey evaluating the factors most important in selecting a vacation site alongside the perceived travel image of Albuquerque among residents of Illinois, Kansas, Minnesota, Missouri, and Ohio. The data reveal that while safety, rest, and cultural/historical opportunities are the highest priorities for travelers, a majority of respondents (61%) have never been to Albuquerque, highlighting a significant out-of-state perception that the city serves primarily as a destination stopover.
Recommended Citation
Temple, John. 1993 Albuquerque Image Survey. Bureau of Business and Economic Research, University of New Mexico, June 30, 1993.