BBER Publications
Document Type
Report
Publication Date
1-24-1992
Abstract
The report examines visitor behavior, tourism spending, conversion rates, and visitor satisfaction among households that requested information about Albuquerque between April 1990 and June 1991. The study analyzed 435 completed survey responses drawn from more than 38,800 inquiries, making it the fifth consecutive annual ACVB visitor survey. The survey achieved a response rate exceeding 31 percent and a sampling error of less than 5 percentage points
Recommended Citation
Temple, John. 1991 Albuquerque Convention and Visitors Bureau Survey Findings. Albuquerque, NM: University of New Mexico Bureau of Business and Economic Research, January 24, 1992.