Anderson School of Management Theses & Dissertations

Publication Date

6-1-1961

Abstract

It is the purpose of this study (1) to present two specific techniques used by industry in measuring employee morale; (2) to review the use of of the interview technique as it is used as a means of determining morale in a large scientific laboratory, (3) to present the results of a questionnaire approach as a means of complementing the interview; and (4) to compare the results of interview versus the questionnaire and determine which technique yields the most meaningful and useful information.

Language

English

Document Type

Thesis

Degree Name

Master of Business Administration (MBA)

Level of Degree

Masters

Department Name

Anderson School of Management

First Committee Member

N/A

Second Committee Member

A.C. Welch

Third Committee Member

N/A

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